Our Mission

Improving lives of Low Income Families through provision of Financial Services and ensuring sustainable Shareholder Returns.

Our Vision

To be a Pan India Rural Financial Services Company meeting the full spectrum of financial service needs for the low Income Rural Customers.

Core Values

Discipline

The employees of WHITE-ELEPHANT will first be trained to be disciplined before we demand discipline from our customers.

Fairness

We will always be fair in our dealings with all our stakeholders, our customers, our employees and regulatory authorities.

Meritocracy

The growth of our employees in the organization will be based on merit, on the basis of their individual ability and achievement.

Respect for Customers and Employees

We will always respect our customers and our employees in all our dealings with them.

Continuous Learning

We will always encourage our employees to continuously learn.

Transparency

Our business and financial activities are done in as open way without secrets, So that our customers can trust that we are fair and honest.